Privacy Policy

Effective Date: October 2025

The World’s Toughest Mile respects your privacy and is committed to protecting your personal data.

1. Information We Collect

We may collect:

1. Contact details (name, email, phone) during registration.

2. Payment information (processed securely through third-party providers like Stripe or Shopify).

3. Analytics and cookies for improving site experience.

4. Profile data (if you join leaderboards or create an account).

2. How We Use Information

We use your data to:

1. Process event registrations and purchases.

2. Send updates, race results, and marketing offers (you can unsubscribe anytime).

3. Improve website functionality and user experience.

3. Data Sharing

We do not sell your data. We may share it only with service providers necessary to operate the website, such as payment processors, email platforms, and analytics tools.

4. Data Retention

We keep your information only as long as necessary for the purpose collected or as required by law.

5. Your Rights

You may request access, correction, or deletion of your personal data by contacting us at the email address listed on our website.

6. Cookies

Our site uses cookies to enhance functionality and track engagement. You can disable cookies in your browser, though some site features may not function properly.